CREATIVE VISION | ART DIRECTION | ENVIRONMENTAL, PRINT & DIGITAL DESIGN
Tradeshow Booth
Environmental Graphics
Client: Pure Encapsulations
Need: Optimize the Pure Encapsulations tradeshow booth to accelerate lead generation among healthcare professionals (HCPs) and increase account sign-ups. Position Pure Encapsulations as a leader in professional supplements by integrating elements of medical education, solidifying thought leadership in the industry.
Results: I revamped print and digital graphics for our 20’x30’ tradeshow booth, leveraging and enhancing the existing framework and digital screens. Collaborating closely with a cross-functional team, including tradeshow booth fabricators, I ensured seamless execution of the redesign.
