ART DIRECTION | PROJECT MANAGEMENT | BRAND & IDENTITY | PRINT, DIGITAL & WEB DESIGN | VIDEO
VHB Brand Refresh
Brand Identity
Client: VHB
Need: Refresh VHB’s brand and bring it to life through new branding guidelines and dynamic marketing collateral. Ensure that the new brand and assets are easily accessible to all employees.
Results: During VHB's refreshed branding initiative I designed the new color palette and mentored another designer in the design of the award winning Brand Book. I designed an Employee Brand Toolkit, accessible via Sharepoint. Additionally, I developed templates and designed VHB’s innovative marketing collateral, notably including the award-winning Aviation Brochure. As part of bringing our refreshed brand to life, I directed and co-produced the engaging recruiting video, "Love Your Mondays."
Awards: Graphic Design USA Inhouse Design Awards
(Branding + Identity + Logos)
Graphic Design USA American Graphic Design Awards
(Brochures + Collateral)
VHB Brand Book - Graphic Design USA Inhouse Design Awards Winner
Aviation Brochure - Graphic Design USA American Graphic Design Awards Winner