For my Graduate Studio Thesis project I am developing the visual language for The Pôsterie (a letter writing cafe), whose mission is to revive the dying art of letter writing and bring it together with the digital world. These are some signature patterns I've been developing for The Pôsterie. These patterns were developed with the brand in mind as a way to visually convey bridging the old with the new, tangible with the digital, and revive the nostalgia of the written word, letters and mail art. The patterns were inspired by writing tools, letters, stamps, airmail, photographs, stories, French culture, cafe culture, and vintage package labels, ephemera and collections.
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